Pat McAfee's involvement in the main event of WrestleMania 42 has sparked a heated debate among wrestling fans, with some questioning the nature of the backlash he's receiving. According to JBL, the criticism is not just 'go-away heat' but a sign of genuine, impactful engagement. JBL argues that the fact fans are actively discussing and expressing their dislike for McAfee is a testament to his success as a heel. He believes that the key to being a successful heel is not just being hated but also stripping away the character's veneer, making the audience genuinely dislike the individual. This, in turn, should lead to a more engaging and compelling narrative. However, there's a concern that the intense negative reactions might be overshadowing the match itself, potentially impacting ticket sales and overall interest. The challenge lies in balancing the heel's role of being hated with the need to generate interest in the match, ensuring that the product remains appealing to the audience. This situation highlights the delicate balance between creating a compelling narrative and maintaining audience engagement, a task that wrestling promoters must navigate carefully.